LifeStyle

Krystal Rose has been repping the Salty Squad for a while now and we're all about her energy. Surely, you've seen her. She's always showing off in the latest Salty Mermaid style and doing it in some super cool location. Another cool thing about Krystal? She's a true travelista! She's

In Honor of Memorial Day, we chatted up Salty Mermaid Ambassador, Jill. Jill loves repping Salty, but she's a badass military babe having severed in the Navy. She was inspired to join the service after 9/11. She has an incredible story and we're so grateful to not only have her

That babe that you keep seeing looking super cute on our Instagram feed? That's Alyssa Smith. Whether she's with her man rocking faves from the Donut Print Bikini Collection or showing off those perfect buns in the Coral Raja Bikini bottoms on the beaches of Miami, she's 100% the Salty

Hannah Hose has been killing it Salty Mermaid for awhile now. No doubt you've seen her. Hello, the video of her in the Indigo Tina Twist Top? Love! She's the SoCal based beach babe who keeps us with heart eyes. Hannah stays in a bikini--whether she's with her adorable pooch,

It's that time of year again, Mermaids. What time is that? Salty Mermaid Trunk Sale time, duh! We've  been hosting this event in Tampa for the past couple of years and every year it gets better! Our sister boutique, Lending Luxury opens their doors to let in tons of Florida

There are a dozen ways to make it the best summer ever. And sure we could give you a laundry list that spans as large as the ocean, but we won’t do that. Instead, we’ll hit you off with a serious Mermaid-approved Got Inspo Flat Lay Contest! What’s that? We

You know our style--bright colors, bold custom prints, cheeky bikini bottoms and sexy bikinis that you can count on to wow a crowd. Well, we’re still at it, but with something new. Make BFFs with the Banded Salty Mermaid Bikini Top and Bottom from our Argentina Collection.  We wanted to

It’s gift giving season, Mermaids and if you’re like us, chances are you haven’t even started your holiday shopping. Eek! So rather than float around aimlessly, unsure of what to gift our fellow mermaids and mer-family, we decided to put togethera little holiday gift guide to help you out. Got

You know in our world we care about two things: saving the planet and wearing cute bikinis. It’s only natural, right? We know we’ve told you how important Project Rhino is to us, but we figured we’d share a little more about the organization because we think they are so

We love the ocean. Obviously! It’s where mermaids thrive and live their best life (especially in a cute bikini). We’re all about protecting and preserving the life-giving force however we can. And with today being World Oceans Day, we’ve come up with a list of just how to make that